OTA fees eat margin
Direct bookings need a system that competes with Booking.com on UX.
Industry · Hospitality
Orbit handles reservations and events, Relay catches every DM and review, Ember answers FAQs at 2am, Muse runs the social channel that fills weekends.
Sector benchmark
Direct bookings
Sector pressures
Direct bookings need a system that competes with Booking.com on UX.
A negative review answered in an hour can become a 5-star reply.
Phones ring during dinner rush. DMs arrive at midnight.
Built for the regulators
PCI DSS
Folio-safe
GDPR + CCPA
Guest data
PMS-ready
Opera, Cloudbeds
Multi-property
Brand isolation
Sector use cases
Self-serve reservations, deposit collection, automatic confirmations, no-show prevention.
DMs, reviews, emails, calls — one threaded inbox with full guest history.
Hours, menus, directions, dietary options — answered in brand voice, 24/7.
The stack
Maya Chen
GM · Northwind Hotel
Customer spotlight
“Direct bookings up 38% in one quarter. We're paying way less to OTAs and our front-of-house can actually focus on guests in the room.”
Trusted across the sector
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